Targets in writing first
Set from your audit, sized to your market and your baseline. You see them and agree them before any money moves.
The guarantee
Miss the 90 day target and I work the next month free.
Most agencies ask for a year and a leap of faith. I write your targets down before I start, measure them against the numbers you have today, and keep working for free if I miss. Month to month throughout, so nothing holds you anywhere.
The clock starts at access
The day I can actually work: your site, your Google Business Profile, your Search Console. Not the day you sign.
Miss them and I keep going
The next month is on me. Stay and let it land, or stop there and owe nothing further. Your call, not mine.
What we agree before anything starts
Every business starts from a different place, so a single number printed on a website would be worth nothing to you. After the audit I write down what I expect to move in 90 days for your business, in your market, from the position you are actually in. You read it, you push back on it, and we both sign off before the first invoice.
That document is the guarantee. Not a slogan, not a range I quote to everyone. If I cannot write targets I believe in for your business, I tell you on the call and we do not start.
What counts as a result
Two layers, because that is how the work actually lands. First your visibility in search: impressions, clicks, the queries you appear for, your position in the map pack, the views and direction requests on your Google Business Profile. Then the enquiries that follow it: calls from search, form submissions, messages.
Your targets cover both. Visibility is not a consolation prize I fall back on, it is the leading indicator, and it moves weeks before the phone does. Enquiries are the point, and they are in the document too.
I am not going to send you a chart of green arrows and call it a win. But I am also not going to pretend the two move on the same day, because they do not, and any agency telling you otherwise has not run the work.
How it gets measured
In the first week, before anything changes, I record where you stand: Search Console impressions and clicks, your Google Business Profile views, calls and direction requests, your current call volume and form leads. You get that baseline in writing. It is not my memory against yours later.
From there the tracking runs continuously and the monthly report shows the same numbers in the same order, so you are never comparing two different pictures. At day 90 we put the baseline and the current numbers side by side against the targets we agreed.
When the 90 days start
The window opens the day I have everything I need to work: admin access to your website, manager access to your Google Business Profile, and Search Console. If Search Console is not set up, I set it up and the clock starts once it is verified.
It does not start the day you sign. Waiting two weeks for a password would eat your window, and that would not be fair to either of us.
What I need from you
The guarantee assumes I can do the work. It holds as long as these do:
- Access arrives within 14 days of starting and stays active throughout.
- What I ship is not reverted or overwritten, by another developer, another agency, or a platform change made without telling me.
- You come back on the things that block the work within a few business days. Photos, service details, review approvals, and similar.
- The business keeps trading normally. A closure, a rebrand, a move, a change of phone number, or a pause in taking work changes what the numbers can show through no fault of either of us.
- Nothing surfaces that was hidden at the audit: a manual penalty, a link scheme, a suspended profile, work done before me that has to be undone first. If it does, I tell you the day I find it and we reset the plan together rather than pretending the original clock still applies.
- Paid ads, if we run them, are judged on their own budget and their own numbers. Search targets do not depend on ad spend and are not met by it.
None of these are traps, and none of them arrive as a surprise on day 90. They are the conditions the work needs, and if one of them starts slipping you will hear it from me that week, in writing, while there is still time to fix it.
If the targets are missed
Tell me within 14 days of the 90 day mark. A message is enough. No form, no notice period, no retention call.
The next month runs at no charge. Search compounds, and a month is usually the difference between visibility that has landed and enquiries that have caught up to it, so more often than not that month is when it arrives.
If you would rather stop instead, stop. There is no contract holding you to a fourth month and nothing further to pay. You keep the website, the pages and the profile work already live, you get every login, and I will tell you straight what I would do next even though I am not the one doing it.
The commercial terms around this sit on the terms page, and the plans it applies to are on the homepage.
The fine print, in plain words
Questions owners ask about the guarantee
3x is what the system has produced, not a number I contract to. What I contract to is the document we sign in week one, written for your business off your own baseline. Miss it and the next month is free.
Then part of the target is met and part of it is not, and the free month applies. That gap is the most common shape of month three: the rankings and impressions land first and the calls follow them. The extra month exists precisely for that, and it is why the remedy is more work rather than a cheque.
No long term contract and no setup fee. Month to month, stop whenever you like. The guarantee sits on top of that, so the worst case is that you have paid for work that is live, you own all of it, and you walk away whenever you want.
Cancel any month, no notice and no penalty. The guarantee is measured at day 90, so stopping early means there is nothing to measure, but nothing holds you either. Everything built stays yours and live.
The numbers do, and they are the same numbers we wrote down in week one, from sources we both have access to: Search Console, your Google Business Profile, your call and form tracking. You can log in and read them yourself on any day of the 90.
Because I only take work I believe I can move, and I look at your site and your profile before I quote anything. If the audit shows me a business I cannot shift in 90 days, I say so on the call instead of taking the retainer. A small roster is what makes that possible.
Yes. The site, the pages and the Google profile work stay yours and stay live whatever happens. I hand over every login. Holding a business hostage to its own website is exactly the behaviour I built Sightria against.
See your targets before you pay for anything.
The consultation is free. You leave it knowing what is broken and what I would commit to in writing.